Dolna transforms Phoenix Marketcity Kurla into a Public Art destination with its second edition of The Art Horizon Series!

For Immediate Release :

DATE:08.05.15

Dolna transforms Phoenix Marketcity Kurla into a Public Art destination with its second edition of The Art Horizon Series!

Mumbai: For the first time Mumbaikars will witness twelve gigantic Installations by artists of repute, under one roof. Get ready for the deluge of stunning public art to overwhelm you while you shop at Phoenix Marketcity Kurla. Post the well-received first edition, Dolna rolls out its awesome second collection titled "The Diversity Collection", that echoes the diverse nature of life.

Mithu Basu,the Founder of Dolna, brings to you mesmerising art exclusively chosen from the works of ace artists such as Seema Kohli, Prakash Bal Joshi and Amisha Mehta, Chandrakanth Ganacharya, Rajendra Chavan & Mukesh Mestry, Vikram Aro-ra, Subodh Kerkar, Sumeet Sanjay Patil, Kanika Bawa, Dipti Bondre and Narendra Thakare . It is Phoenix Marketcity Kurla and Dolnas endeavor to broaden the scope for art, artists and audiences, by means of this exhibition.

"Art within the confines of galleries has always been for the privileged few . I strongly feel that art must break barriers to reach out to larger audiences, especially children and fami-lies as a whole. I committed myself to the search of such places- explored clubs, hotels, amphitheatres and saw first hand the impact of art on new audiences. PMCKs opening of its doors to Dolna to fill its spaces with art is nothing short of a dream come true for art, art-ists and new audiences" said Mithu Basu, Founder of Dolna.

"We want Phoenix Marketcity Kurla to be a destination where art converges with shopping, entertainment and dining to give families a re-defined shopping experience. We are glad to have collaborated with Dolna, a true lover of the arts to evolve our mall into an art destina-tion." , commented Amit Kumar, Centre Director of Phoenix Market City, Kurla

The Diverse Collection consists of artwork and installations based on themes such as freedom from the urban city noise,the paths of fighting for freedom by three most re-nowned freedom fighters from around world, the daily life in a city, the golden era of Bollywood movies, three dimensional paintings, Kaleidoscopic art work on living in a city, corruption, salvation and many more thought provoking concepts.

About Phoenix Marketcity Kurla:

Phoenix Marketcity, a shopper's paradise in the heart of Mumbai located in Mumbai on LBS Marg brings the international standard hub of retail with domestic and international brands along with entertainment and commercial office spaces. The Phoenix Marketcity Mumbai, which is spread across a retail space of about 2.1 million square feet, houses close to 350 plus brands across categories like apparel, footwear, jewellery, accessories, F&B, entertainment, and much more.

Phoenix Marketcity, Kurla is home to brands in the ranks of Zara, Debenhams, Marks & Spencer, Superdry, Steve Madden, Diesel, FCUK, Calvin Klein, La Senza, Promod, Nautica, Gant, GAS, Hamley's, DKNY, Boardriders, and many more. Phoenix Marketcity has entertainment like PVR Gold Class, 8 Screen Multiplex, Snow World, Amoeba - 16 Lane Bowling, Flight for Fantasy, Bungee Soccer, laser tags & 55 plus F&B options to offer. Phoenix Marketcity is all about the exclusivity, expanse and the experience that will revolutionize the retail space forever.

Dolna

A creative initiative, Dolna the brainchild of Ms. Mithu Basu, collaborates with relevant partners to create global platforms for artists of all genres. Dolna promotes art through customized events, travel programs and commissioned projects and commits to widen the horizon for art, artists and audiences.

PRESS INFORMATION:
For more information on Dolna's Art Retreats and forthcoming events, Contact:
Mithu Basu, Curator & Founder, Dolna. +91 9820414732, Email- mithu.basu@dolna.in


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